--FILE--modelli cinesi display Samsung Galaxy S7 ed S7 gli smartphone di bordo durante un evento promozionale in Shenyang City, a nord-est della Cina di Liaoning provi
--FILE--Chinese models display Samsung Galaxy S7 and S7 edge smartphones during a promotional event in Shenyang city, northeast China's Liaoning province, 18 March 2016. Samsung Electronics has presented an upbeat outlook for the second half of 2016, projecting that stronger demand for components including chips and display panels will outweigh an anticipated slowing in smartphone earnings. The world's largest smartphone maker expects mobile phone sales to remain brisk in the third quarter but said higher marketing costs are likely to put pressure on margins, with rival Apple expected to launch its new iPhone in September. The South Korean company on Thursday (28 July 2016) reported its best quarterly operating profit in more than two years as its flagship Galaxy S7 devices continued to fly off store shelves. Operating profit rose 18 per cent to Won8.14 trillion in the April-June period, matching guidance. Net profit rose to Won5.85 trillion from Won5.75 trillion a year earlier while sales increased 5 per cent to Won50.94 trillion. Samsung said it shipped about 90 million handsets in the second quarter and expects similar shipments in the third quarter.