Santander Cycles in una docking station. Noleggio biciclette pubblico a Londra. Le biciclette del programma sono popolarmente conosciute come Boris Bikes
4928 x 3264 px | 41,7 x 27,6 cm | 16,4 x 10,9 inches | 300dpi
Data acquisizione:
12 marzo 2016
Ubicazione:
Victoria, London, UK
Altre informazioni:
Santander Cycles is a public bicycle hire scheme in London, United Kingdom. The scheme's bicycles are popularly known as Boris Bikes, after Boris Johnson, who was the Mayor of London when the scheme was launched. They are also known as Bixi Bikes, after the Canadian company that designed the bike-sharing system as used in London and other cities. The operation of the scheme is contracted by Transport for London to Serco.The scheme is sponsored, with Santander UK being the main sponsor from April 2015. Barclays Bank was the first sponsor from 2010 to March 2015, when the service was branded as Barclays Cycle Hire. Credit for developing and enacting the scheme has been a source of debate. Johnson has taken credit for the plan, although the initial concept was announced by his predecessor Ken Livingstone, during the latter's term in office.Livingstone has said that the programme would herald a "cycling and walking transformation in London" and Johnson said that he "hoped the bikes would become as common as black cabs and red buses in the capital". A study showed cyclists using the scheme are three times less likely to be injured per trip than cyclists in London as a whole, possibly due to motorists giving cycle hire users more road space than they do other cyclists.Moreover, recent customer research showed that 49 per cent of Cycle Hire members say that the scheme has prompted them to start cycling in London. In July 2015, a record 73, 000 hires were recorded on a single day. According to Transport for London, in the first six months of operation two-thirds of the fleet of London's Cycle Hire scheme fleet required repair. Serco, the company contractor for bicycle operations, was repairing more than 30 bikes a day as of February 2011, and at any one time around 200 of the 5, 400 strong fleet were off the road for maintenance. As of February 2011, three BCH machines had been damaged beyond repair while in service, and ten bicycles had been stolen.
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